Primer 101: From Moisturizing Lotions to Long-Lasting Makeup Bases
One of the most important steps in any makeup routine is using the right makeup base. This essential product serves as the foundation for your foundation, helping makeup adhere better and boosting longevity.
There are many types of primers available today, from nourishing makeup bases to water based primers, and even durability-focused bases. Choosing the right primer depends on your skin type, makeup needs, and the look you're trying to achieve.
Understanding Primer and Its Role
Primer is a preparatory product that you apply before foundation. They can improve texture, reduce shine, and lock in hydration.
Depending on the formulation, primers can also offer skincare benefits. For example, a hydrating primer is ideal for dry skin, while a light, oil-free base works well for oily skin. If you're looking for staying power, a long lasting makeup lotion is the best choice.
Choosing the Right Primer for Your Skin Type
Let’s break down the main types of primers:
Dewy Base Primer
Perfect for dry or flaky skin, a moisturizing makeup lotion is your best friend.
What It Does:
Replenishes dry skin
Prevents foundation from caking
Acts as a skincare-makeup hybrid
Best For: Mature skin
Protective Base Primer
For those with sensitive or reactive skin, choose an isolating makeup lotion.
Benefits:
Prevents foundation from clogging pores
Reduces contact with active makeup ingredients
Improves tolerance to long-wear products
Recommended For: Sensitive or acne-prone skin
3. Water Based Primer
If your skin tends to get oily throughout the day, a water based primer is the way to go.
Benefits:
Minimizes shine
Keeps foundation matte
Non-greasy formula
Recommended For: Anyone who prefers a light feel
All-Day Makeup Base
When longevity is a must, turn to a durability-focused primer.
What It Does:
Prevents fading and melting
Withstands sweat and humidity
Ideal for weddings or performances
Best For: Anyone who needs makeup to last
Maximizing Your Primer’s Effectiveness
Applying your primer the right way can make a big difference. Follow these steps:
Always apply primer on a fresh face
Don't overdo it
Focus on areas that need smoothing
Wait before applying foundation
Make sure your skincare has dried before applying primer.
Primer Do’s and Don’ts
Using the wrong type for your skin
Thinking more is better
Using clashing ingredients
Forgetting to moisturize first
Avoid these pitfalls to get the best out of your primer.
How to Choose the Right Primer
Consider these when picking a primer:
Dry, oily, combination, sensitive|What your skin needs most
Climate
What you want your makeup to look like
Makeup routine
If your foundation is water-based, your primer should be too.
Start Every BLUSH Look with the Right Primer
No matter your skin type or makeup style, using the right makeup lotion can dramatically improve your results.
From hydrating primers that quench dry skin to water based primer for oily skin, and durable bases for marathon days, there’s a primer for everyone.
Test a few and find your favorite—and your skin (and makeup) will thank you.
Smooth skin and long wear are just a primer away.
